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Lying for one dollar makes the lie more convincing. To yourself.

In 1959 Festinger and Carlsmith had students do a mind-numbing task, then tell the next participant it was exciting, for 1 or 20 dollars. The 1-dollar group afterwards rated the task as more interesting. 20 dollars justified the lie; 1 dollar didn't, so the brain adjusted the opinion. A clash between doing and thinking is uncomfortable; the thinking usually yields.

Useful: Whoever gets you to take a small action often shifts your attitude along with it.

Source: doi.org

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Difficulty:

Question on this card

Which group later rated the boring task as more interesting?

  1. The 20-dollar group
  2. The 1-dollar group
  3. Both equally
  4. Neither
Show the answer

Correct: The 1-dollar group

One dollar couldn't justify the lie, so the brain adjusted the opinion instead.

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This card belongs to the topic Mind & Everyday. Every card is short, cites a source and can be saved – due ones come back by themselves later.