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Mind & EverydayHow it works

How seven questions turn one idea into ten.

SCAMPER is Bob Eberle’s 1971 checklist for generating ideas. Take an existing product and ask: Substitute – replace what? Combine – merge with what? Adapt – borrow what from elsewhere? Modify – enlarge or shrink? Put to other use – what else is it for? Eliminate – what can go? Reverse – flip it? Each question forces a different angle.

Useful: When stuck on a problem, walk through the seven letters once.

Source: en.wikipedia.org

IdeenKreativitaetMethode

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