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You pay more by card. For the very same thing.

In an experiment by economists Prelec and Simester, participants bid up to twice as much for sought-after sports tickets when paying by credit card instead of cash. Cash creates a tangible pain of paying: you watch the notes disappear. Card, app and subscription decouple purchase from payment, and the brain registers the spending more weakly.

Useful: For spending you want to control, a fixed weekly cash budget helps.

Source: doi.org

KonsumPsychologieZahlen

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